From debt to a million dollars; how Giulia Guerrieri went from wall street to influencer to million dollar CEO in four years

Written By Andi Eaton Alleman

Today's guest:

Giulia Guerrieri is a million-dollar CEO and founder of an online education company. She started as an influencer and quickly realized that working with brands was not going to fulfill her greater purpose. She set out to build her business and monetize as a content creator.

In 2023, she accumulated over $1M as a content creator who monetized through selling online courses. Now, she helps other content creators monetize outside of brand deals by creating online businesses.

Giulia shares her founding story, starting by reselling clothes on Poshmark to become debt-free. She shares insights into her team and offer structure, community building, and the infusion of kindness and creativity in her business.

Takeaways: Overcoming debt and finding creative ways to make money can be a pivotal starting point for building a successful business. Consistency is key to building an organic presence on platforms like Instagram. Scaling a business and breaking through to the next level requires trying new things and maintaining motivation. Building a strong team and fostering a supportive community are essential for growth and success. Living an out-of-office lifestyle requires prioritizing alignment, planning, and creating a strong foundation for remote work.

In this episode:

Founding Story and Overcoming Debt Transitioning from Survival Mode to Creating Building an Instagram Following Helping Others with Instagram Reach The Importance of Consistency Team Structure and Community Building Creating a Clear Offer Structure Tips for Living an Out-of-Office Lifestyle Smart Ideas and Tech Stack Overcoming Misconceptions as a Female Founder Recognizing the Importance of Keep Going

Links:

Follow Giulia on IG at @iamgiuliaguerrieri

book a call with her team

RESOURCES:

Andi Eaton Alleman

Andi Eaton is a creative director, author, entrepreneur, and cultural influencer in a variety of media. She produces Oui We (ouiwegirl.com) the modern bohemian's guide to everything from travel and style to beauty and holistic wellness. Andi and her projects have been featured on Domino, Glitter Guide, A Beautiful Mess, Southern Living, SELF, Hello Giggles, Refinery 29, WWD, Elle Canada and more; in 2017 she wrapped a year of road tripping throughout the U.S. photographing and documenting travel, style and culture stories available in her new book: "Wanderful: The Modern Bohemian's Guide to Traveling in Style".

https://www.ouiwegirl.com/
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